10 Reasons why Twitter works for B-2-B Social Media Marketing

10 Reasons why Twitter works for Business-2-Business Social Media Marketing

Published November 17, 2011 | By Melanie

1. You will probably find a lot of the businesses you are working with are on there.

2. You can build an online network of local, national and international businesses from your office chair.

3. If you follow a business you have synergy with they will almost always follow you back.

4. It is easy to tag a business you have met-up with/are working with in a Tweet to give them recognition.

5. It is easy to update businesses you work with any news (once you have built up a following).

6. Unless you are blocked you can follow anyone so can easily keep an eye on what competitors are saying.

7. You can follow business publications and bloggers to be kept up-to-date with current trends/industry news.

8. You can position yourself as an industry specialist by Tweeting links back to blogs/articles on-line.

9. Your Tweets can be searched and read by more than your followers if you hash tag key and industry words.

10. You can build a rapport with a business that you don’t yet know by re-tweeting and replying to their Tweets.